Performance, Speed & Mobile Improvements in Follow Up Boss 2025

Why Performance Updates Matter More Than Any New Feature

Features help agents work more efficiently —but performance updates determine how well those features actually function.

Follow Up Boss made significant backend improvements in 2025 focused entirely on:

• Speed

• Stability

• Mobile reliability

• Data accuracy

• Load performance

• Cross-device syncing

These improvements may not look flashy, but they have a huge impact on daily workflows for real estate agents, ISAs, team leaders, and transaction coordinators.

This part of the series breaks down everything you need to know.

1. Faster Load Speeds Across the Entire CRM

Large databases and busy teams often slow CRMs down — but in 2025, FUB made major infrastructure upgrades.

What’s Faster Now

• Smart Lists

• Inbox loading

• Lead profiles

• Activity timelines

• Calling actions

• Task lists

• Reporting dashboards

Why It Matters

Agents waste less time waiting for pages to load, meaning:

• More calls completed per hour

• Faster follow-up on new leads

• Smoother workflow switching

• Less frustration and lag

• Better performance during high-volume lead surges

This is one of the most noticeable improvements for teams who use FUB heavily throughout the day.

2. Improved Mobile App Performance

The Follow Up Boss mobile app saw major optimization in 2025.

New Mobile Enhancements

• Faster push notification handling

• Reduced app crashes

• Quicker loading of lead profiles

• More accurate call logging

• Faster navigation between inbox → people → tasks

• Improved mobile email sending

Why This Matters on the Go

Real estate agents rely on their phones more than any other industry.

A faster mobile app means:

• Less delay returning calls

• Quicker responses to inbound leads

• More accurate tracking of activity

• Easier pipeline management outside the office

Basically, the mobile app finally feels “lighter,” cleaner, and more stable.

3. Backend Infrastructure Upgrades (The “Invisible” But Powerful Improvements)

Most users don’t see backend changes, but they feel them.

Behind-the-Scenes Improvements

• Reduced server load time

• Faster database processing

• Stronger caching system

• Improved error handling

• More stable API connections

Meaning for Real Estate Teams

• Less downtime

• Fewer sync issues with integrations

• Faster routing from lead sources

• More accurate timestamping on actions

• Better overall reliability

These invisible updates help ensure FUB performs consistently even during peak usage.

4. Better Notification Accuracy & Delivery

Notifications are one of the most important parts of a CRM — and in 2025 FUB dramatically increased their reliability.

What’s Improved

• Push notifications for new leads

• Mobile alerts

• Desktop notifications

• Task reminders

• Alert timing and order

Why This Matters

A notification delivered late =a lead lost.

In 2025, notifications are much more consistent, meaning agents can trust:

• Their alerts

• Their follow-up reminders

• Their task notifications

• Their routing assignments

This directly impacts conversion rates.

5. Increased Stability for Large Teams & Heavy Users

Teams with:

• High lead volume

• Large databases

• Multiple agents calling simultaneously

• Auto-syncing integrations

• Daily automation activity

…experienced performance bottlenecks in earlier versions.

The 2025 update focuses on eliminating those issues.

What’s Better

• Bulk actions run faster

• Large Smart Lists perform smoothly

• Assignments process instantly

• High-volume integrations sync with fewer errors

Why It Matters

Bigger operations now run reliably without slowing down — and small operations feel faster than ever.

6. Real Agent Impact: What These Speed Upgrades Actually Change

Here’s what this means in everyday use:

• Agents can switch screens instantly

• Calling blocks feel smoother

• Less lag when opening lead profiles

• Tasks and reminders fire on time

• Follow-up happens faster

• Mobile responsiveness increases field productivity

• Team leaders see more accurate activity logs

• ISAs can handle more leads per hour

These improvements help agents operate with more confidence and fewer technical interruptions.